Writebook Hat’s off to the folks at 37 Signals. They just published Writebook - a free self-hostable and (quite importantly) elegant way to publish books online. Be it HEY (their take on email) or Campfire (their take on office messaging), I think they are masters at making products. Both the products above were in decently mature categories. They’ve addressed meaningful problems and applied creativity to come up with novel solutions. And they’ve been doing this for decades! And they’re kings at marketing too! 🫡 “Writebook is free for real. It’s our way to give back and encourage people to publish independently on the web.” I think this is very thoughtful. As people grew reliant on services, we forgot about the fundamental property of the internet that everyone with an IP address is equal and you can and should host your own stuff. Another one to my list of images to host!